As your website expands, you will likely need to publish more content at a faster pace to keep your audience engaged. With numerous tasks at hand, it's normal to feel overwhelmed. Article due dates may slip through the cracks, writers may not be aware of their assignments, and so on.
To keep on top of everything, the simplest approach is to include all the tasks you need to complete in a calendar. This is known as a "content calendar" and can be shared with your team members to ensure everyone stays on track. By using a content calendar, you can maintain the quality of your creative output, even when you're swamped with work.
What is a content calendar and why should you use one?
A timeline that describes the various stages of your project is known as a content calendar.
This calendar usually specifies the completion date of each draft, the editing date, and the scheduled publication date. It is easy to keep track of this information if you are working individually, but it becomes more complex when you are working as part of a team.
A content calendar can help in organizing your tasks and content, and it becomes easier to reassign work if necessary.
If your website has multiple contributors, then content calendars are practically essential. Even if you work alone, content calendars can be useful, as they help you stay organized and develop a better content plan.
2 tools to organize your content calendar
You can easily create a simple content calendar without using complicated tools. All you need to do is choose an online calendar service of your choice and customize it by adding team members and relevant data.
However, if you want to streamline your workflow, there are two services with more advanced features that can be of great help.
Co-Program is an inclusive web-based collaboration tool that facilitates seamless cooperation between team members. Its features include creating project calendars, adding members, and scheduling and delegating tasks.
Co-Program also integrates seamlessly with WordPress websites and social media accounts, making it easy to schedule and publish blog and social media posts.
- Create content calendars for each of your projects.
- Add members to your calendars, assign them tasks and monitor performance.
- Schedule blog posts, social media posts and other types of content.
- Integrate with platforms such as WordPress, Twitter, Facebook and more.
Trello differs from CoSchedule in its approach to organization. Instead of relying on calendars, Trello provides customizable boards, lists, tables and other tools for managing tasks and priorities.
Trello allows you to assign due dates for individual tasks and delegate them to specific team members.
In addition, you can invite as many people as necessary to join your team and allow them to create and update their own tasks, collaborate in real time and enjoy other features.
- Use a system of dashboards, lists and tables to keep track of tasks.
- Add new members to your team.
- Let members update the items on each board as they go along.
Calendars are one of the simplest but most powerful tools to help you manage your tasks. A content calendar is an excellent tool to organize your content strategy, keep track of the topics you need to cover and monitor the progress of each project.
To make the management of your content calendar more efficient, several tools are available.
We have carefully selected two of our top favorite solutions that can help you optimize the management of your content calendar.